App Localization Services
Stepes helps enterprises launch mobile apps that perform worldwide by combining expert translation with full localization. We adapt your apps for iOS, Android, and cross-platform frameworks to deliver culturally relevant, compliant, and user-friendly experiences across global markets.
Trusted by leading enterprises to deliver multilingual apps worldwide.
Why App Localization Matters for Global Growth
The global mobile app market generates billions in annual revenue, with user adoption accelerating across emerging and established markets. To succeed internationally, companies must deliver apps that feel native to local users, not just translated. A properly localized user experience improves app store rankings, boosts downloads, and drives long-term engagement and retention.
Unlike simple translation, app localization adapts content, design, and functionality to local languages, cultural norms, and regulatory requirements. This includes everything from user interface adjustments to date formats, currencies, and compliance with region-specific standards.
Stepes has helped Fortune 500 companies and fast-growing enterprises launch localized apps across Asia, Europe, and Latin America, enabling seamless user adoption and stronger global market performance.
App Store Localization (ASO)
Successful app localization extends beyond the interface to include the way your app is discovered in global markets. Stepes provides complete app store localization for iOS and Google Play, adapting app names, descriptions, and metadata to resonate with target users in each language. Our linguists and SEO specialists conduct keyword research in local markets to optimize visibility and relevance, ensuring your app ranks higher in regional app stores.
Effective ASO drives measurable results by increasing organic downloads, improving conversion rates, and strengthening user engagement. Stepes supports continuous monitoring and iterative updates so your app remains competitive as algorithms and user behaviors evolve.
Continuous Localization & Agile Release Cycles
Modern apps require frequent updates, making continuous localization a critical part of global release strategies. Stepes integrates directly with CI/CD pipelines to keep multilingual content synchronized with development cycles. Our API connectors with GitHub, GitLab, Bitbucket, and Jira allow automated content handoffs, reducing manual effort and accelerating turnaround times.
Using agile workflows and rolling batch deliveries, Stepes enables enterprises to push new features, bug fixes, and compliance updates simultaneously across all supported languages. This approach is especially valuable for SaaS, FinTech, and healthcare applications where rapid releases and strict regulatory timelines demand precision and speed.
Supported Platforms and Frameworks
Stepes delivers app localization across all major platforms and development environments to ensure seamless global deployment. Our teams support native iOS applications built with Swift and Objective-C, as well as Android apps developed in Java and Kotlin. For cross-platform projects, we work with leading frameworks such as React Native, Flutter, Xamarin, and Unity, enabling consistent localization across devices and operating systems.
We also integrate with enterprise design and development tools, including Figma, Jira, GitHub, and other repositories, to streamline collaboration and automate content workflows. This technical flexibility allows Stepes to adapt to your existing development stack and deliver high-quality localized apps without disrupting release schedules.
Stepes Enterprise Advantage
Stepes combines industry expertise, advanced technology, and a global linguistic network to deliver enterprise-grade app localization at scale. Our ISO 17100 and ISO 13485 certifications reflect a commitment to quality and regulatory compliance across highly regulated sectors, including healthcare and finance.
Unlike traditional workflows, Stepes offers an in-context localization platform that allows linguists to review translations directly within the app interface, significantly reducing QA cycles and improving accuracy. With a network of professional linguists covering more than 100 languages, we provide the scale needed to support large international rollouts while maintaining cultural precision.
Our hybrid approach integrates AI-powered translation memory and automation with expert human review to accelerate delivery without compromising quality. Supported by global 24/7 project management and secure AWS hosting with GDPR and SOC 2 compliance, Stepes ensures both operational efficiency and data protection for enterprise clients./P>
Industries We Support
Stepes provides app localization services tailored to the unique requirements of different industries, helping enterprises deliver user experiences that meet both market expectations and regulatory demands.
Secure localization for mobile banking, digital wallets, and payment platforms with strict adherence to financial regulations.
Accurate adaptation of patient-facing interfaces, medical data, and compliance content to meet HIPAA, GDPR, and regional health standards.
Localization of product catalogs, checkout workflows, and promotional content to improve conversions and customer engagement across global markets.
Translation and cultural adaptation of dialogue, visuals, and in-game elements to deliver immersive experiences for diverse audiences.
Localization of ERP, CRM, and HR applications to support multinational workforces and streamline global operations.
Adaptation of digital learning platforms, training modules, and assessment tools to enhance accessibility and learning outcomes worldwide.
Case Studies & Success Stories
Stepes has a proven record of helping enterprises achieve measurable results through app localization. Our projects span highly regulated industries and consumer-facing applications, demonstrating both technical expertise and market impact.
Stepes localized a leading mobile health application into 15 languages, meeting EU MDR requirements for compliance and enabling a seamless launch across European markets. The project reduced QA cycles by 30% through in-context testing and accelerated time-to-market by two weeks.
By implementing localized app store optimization (ASO) across 12 markets, Stepes improved app store rankings by 40% and significantly increased organic downloads. Continuous localization workflows ensured updates were released simultaneously worldwide, improving retention and reducing support costs.
These examples highlight how Stepes combines linguistic quality, regulatory expertise, and agile workflows to deliver tangible ROI from global app localization initiatives.
Our App Localization Workflow
Stepes follows a structured yet agile workflow to deliver accurate, compliant, and market-ready app localization at scale.
Source files are analyzed and extracted from development environments to identify localizable elements, including UI strings, metadata, and graphical assets.
Professional linguists translate and adapt content to reflect local language use, cultural expectations, and industry-specific requirements.
Translations are validated directly within the app interface to ensure accuracy, readability, and proper layout across devices and screen sizes.
Stepes performs linguistic and functional QA, validating date formats, currencies, measurements, and interactive components across platforms.
Our API integrations and CI/CD connectors automate content handoffs, enabling ongoing localization with every new release cycle.
Localized apps are delivered ready for deployment, with Stepes providing ongoing monitoring, updates, and optimization for sustained global success.
FAQs
App translation focuses on converting text into another language, while app localization adapts the entire user experience. This includes cultural adaptation, design adjustments, technical validation, and compliance with local regulations to ensure the app feels fully native in each market.
Stepes uses ISO-certified processes, professional native linguists, and an in-context localization platform that allows translations to be reviewed directly in the app interface. Combined with functional QA and multi-step review cycles, this approach guarantees both linguistic accuracy and technical reliability.
Yes. Stepes integrates with CI/CD pipelines and major development tools like GitHub, GitLab, and Jira. Our continuous localization workflows allow new features and updates to be localized in real time, supporting agile release cycles for SaaS, FinTech, and healthcare apps.
Yes. Stepes provides localized app names, descriptions, and keywords for iOS and Google Play. Our ASO services improve visibility, rankings, and downloads in local markets by aligning with user search behavior and app store algorithms.
Stepes hosts client data on AWS with SOC 2 and GDPR compliance. Access is strictly controlled, and secure workflows are enforced throughout the localization process to protect sensitive enterprise and customer information.
Localize Your Apps for Global Success
Ready to expand your mobile app into new markets? Stepes delivers enterprise-grade app localization that ensures cultural accuracy, regulatory compliance, and seamless user experiences across iOS, Android, and cross-platform frameworks.
