portrait

Cristina Crosby

Buenos Aires, Argentina

Translate From: Portuguese, Brazilian (PB);Catalan (CA);English (EN);French (FR)

Translate To: Spanish, Latin American (XL)

902

Words Translated

37

Terms Translated

Cristina’s Selected Translation Work

Terms and text shown below represent Cristina’s contributions to TermWiki.com, a free terminology website and knowledge resource for the translation community.

stdClass::__set_state(array( 'id' => '8931085', 'url' => 'XL/asset_led_marketing', 'image' => '', 'title' => 'marketing orientado al producto', 'tags' => array ( 0 => 'marketing orientado al producto', 1 => 'Business services', 2 => 'Marketing', 3 => '', ), 'term' => 'marketing orientado al producto', 'source_id' => 57222, 'type' => 'term', 'namespace' => 1970, 'nstext' => 'XL', 'industry' => array ( 0 => 'Business services', ), 'category' => array ( 0 => 'Marketing', ), 'lastedit' => '20150126202820', 'part_of_speech' => 'noun', 'creation_user' => 'ccrosbyc', 'special_term' => '', 'definition' => 'Una práctica que consiste en aprovechar la fortaleza de la imagen o el nombre de un producto para promocionar y comercializar productos nuevos y viejos.', 'usage_comment' => '', 'glossary' => '', 'width' => 0, 'height' => 0, '_version_' => 1503637256354660356, 'nstext_full' => 'Spanish, Latin American (XL)', 's_attr' => stdClass::__set_state(array( 'Term' => 'asset led marketing', 'Definition' => 'The practice of using the strength of a the products brand name or image to promote and market new and old products.', 'Domain' => 'Documentation', 'Industry' => 'Business services', 'Part of Speech' => 'noun', 'Product Category' => 'Marketing', 'Usage Status' => 'New', 'Revision User' => 'Acrovo', 'Revision Date' => '2010/6/18', 'Creation User' => 'Acrovo', 'Creation Date' => '2010/6/18', 'Source Lang' => '1180', )), 's_namespace_text' => 'EN', 's_namespace_text_full' => 'English (EN)', 's_title' => 'asset_led_marketing', ))

English (EN)asset led marketing

The practice of using the strength of a the products brand name or image to promote and market new and old products.

Spanish, Latin American (XL)marketing orientado al producto

Una práctica que consiste en aprovechar la fortaleza de la imagen o el nombre de un producto para promocionar y comercializar productos nuevos y viejos.

Business services; Marketing
stdClass::__set_state(array( 'id' => '8931083', 'url' => 'XL/late_majority', 'image' => '', 'title' => 'mayoría tardía', 'tags' => array ( 0 => 'mayoría tardía', 1 => 'Business services', 2 => 'Marketing', 3 => '', ), 'term' => 'mayoría tardía', 'source_id' => 57205, 'type' => 'term', 'namespace' => 1970, 'nstext' => 'XL', 'industry' => array ( 0 => 'Business services', ), 'category' => array ( 0 => 'Marketing', ), 'lastedit' => '20150126202816', 'part_of_speech' => 'noun', 'creation_user' => 'ccrosbyc', 'special_term' => '', 'definition' => 'Son las personas que adoptan un producto después que los innovadores, los usuarios de vanguardia y la mayoría temprana debido a la necesidad o a la presión social.', 'usage_comment' => '', 'glossary' => '', 'width' => 0, 'height' => 0, '_version_' => 1503637256354660354, 'nstext_full' => 'Spanish, Latin American (XL)', 's_attr' => stdClass::__set_state(array( 'Term' => 'late majority', 'Definition' => 'People who adopt a product after the innovators, early adopters and early majority because of need or social pressure.', 'Domain' => 'Documentation', 'Industry' => 'Business services', 'Part of Speech' => 'noun', 'Product Category' => 'Marketing', 'Usage Status' => 'New', 'Revision User' => 'Acrovo', 'Revision Date' => '2010/6/18', 'Creation User' => 'Acrovo', 'Creation Date' => '2010/6/18', 'Source Lang' => '1180', )), 's_namespace_text' => 'EN', 's_namespace_text_full' => 'English (EN)', 's_title' => 'late_majority', ))

English (EN)late majority

People who adopt a product after the innovators, early adopters and early majority because of need or social pressure.

Spanish, Latin American (XL)mayoría tardía

Son las personas que adoptan un producto después que los innovadores, los usuarios de vanguardia y la mayoría temprana debido a la necesidad o a la presión social.

Business services; Marketing
stdClass::__set_state(array( 'id' => '8932002', 'url' => 'XL/sales_steps', 'image' => '', 'title' => 'pasos de una venta', 'tags' => array ( 0 => 'pasos de una venta', 1 => 'Professional careers', 2 => 'Sales', 3 => '', ), 'term' => 'pasos de una venta', 'source_id' => 628465, 'type' => 'term', 'namespace' => 1970, 'nstext' => 'XL', 'industry' => array ( 0 => 'Professional careers', ), 'category' => array ( 0 => 'Sales', ), 'lastedit' => '20150126215813', 'part_of_speech' => 'noun', 'creation_user' => 'ccrosbyc', 'special_term' => '', 'definition' => 'Describe la estructura del proceso de venta, particularmente la llamada de ventas y lo que sucede antes y después de aquella.', 'usage_comment' => '', 'glossary' => '', 'width' => 0, 'height' => 0, '_version_' => 1503637259843272705, 'nstext_full' => 'Spanish, Latin American (XL)', 's_attr' => stdClass::__set_state(array( 'Term' => 'sales steps', 'Definition' => 'Describes the structure of the selling process, particularly the sales call, and what immediately precedes and follows it.', 'Domain' => 'Documentation', 'Industry' => 'Professional careers', 'Part of Speech' => 'noun', 'Product Category' => 'Sales', 'Usage Status' => 'New', 'Creation User' => 'Jeffed', 'Creation Date' => '2011/1/21', 'Source Lang' => '1180', )), 's_namespace_text' => 'EN', 's_namespace_text_full' => 'English (EN)', 's_title' => 'sales_steps', ))

English (EN)sales steps

Describes the structure of the selling process, particularly the sales call, and what immediately precedes and follows it.

Spanish, Latin American (XL)pasos de una venta

Describe la estructura del proceso de venta, particularmente la llamada de ventas y lo que sucede antes y después de aquella.

Professional careers; Sales
stdClass::__set_state(array( 'id' => '8931999', 'url' => 'XL/account_penetration_ratio', 'image' => '', 'title' => 'nivel de penetración de cuenta', 'tags' => array ( 0 => 'nivel de penetración de cuenta', 1 => 'Professional careers', 2 => 'Sales', 3 => '', ), 'term' => 'nivel de penetración de cuenta', 'source_id' => 628140, 'type' => 'term', 'namespace' => 1970, 'nstext' => 'XL', 'industry' => array ( 0 => 'Professional careers', ), 'category' => array ( 0 => 'Sales', ), 'lastedit' => '20150126215802', 'part_of_speech' => 'noun', 'creation_user' => 'ccrosbyc', 'special_term' => '', 'definition' => 'Es una medida utilizada para evaluar al personal de ventas. Se calcula el porcentaje de cuentas en el que se aseguran las ventas para determinar si el vendedor está abriéndose paso en la zona o si tan solo se está aprovechando de las grandes cuentas.', 'usage_comment' => '', 'glossary' => '', 'width' => 0, 'height' => 0, '_version_' => 1503637259683889157, 'nstext_full' => 'Spanish, Latin American (XL)', 's_attr' => stdClass::__set_state(array( 'Term' => 'account penetration ratio', 'Definition' => 'A measure used to evaluate salespeople; the percentage of accounts from which orders are secured is calculated to provide a measure of whether the salesperson is working the territory in a systematic way or simply "milking" major accounts.', 'Domain' => 'Documentation', 'Industry' => 'Professional careers', 'Part of Speech' => 'noun', 'Product Category' => 'Sales', 'Usage Status' => 'New', 'Creation User' => 'Jeffed', 'Creation Date' => '2011/1/21', 'Source Lang' => '1180', )), 's_namespace_text' => 'EN', 's_namespace_text_full' => 'English (EN)', 's_title' => 'account_penetration_ratio', ))

English (EN)account penetration ratio

A measure used to evaluate salespeople; the percentage of accounts from which orders are secured is calculated to provide a measure of whether the salesperson is working the territory in a systematic way or simply "milking" major accounts.

Spanish, Latin American (XL)nivel de penetración de cuenta

Es una medida utilizada para evaluar al personal de ventas. Se calcula el porcentaje de cuentas en el que se aseguran las ventas para determinar si el vendedor está abriéndose paso en la zona o si tan solo se está aprovechando de las grandes cuentas.

Professional careers; Sales
stdClass::__set_state(array( 'id' => '8931646', 'url' => 'XL/features_and_benefits_selling', 'image' => '', 'title' => 'venta de características y beneficios', 'tags' => array ( 0 => 'venta de características y beneficios', 1 => 'Professional careers', 2 => 'Sales', 3 => '', ), 'term' => 'venta de características y beneficios', 'source_id' => 620881, 'type' => 'term', 'namespace' => 1970, 'nstext' => 'XL', 'industry' => array ( 0 => 'Professional careers', ), 'category' => array ( 0 => 'Sales', ), 'lastedit' => '20150126212301', 'part_of_speech' => 'noun', 'creation_user' => 'ccrosbyc', 'special_term' => '', 'definition' => 'Es un estilo de ventas en que el vendedor describe sistemáticamente cada una de las características del producto que muestra respecto de un beneficio particular que le dará al comprador.', 'usage_comment' => '', 'glossary' => '', 'width' => 0, 'height' => 0, '_version_' => 1503637258329128963, 'nstext_full' => 'Spanish, Latin American (XL)', 's_attr' => stdClass::__set_state(array( 'Term' => 'features and benefits selling', 'Definition' => 'Selling style in which a salesperson systematically relates each feature of a product being presented to a particular benefit which the feature will deliver to the buyer.', 'Part of Speech' => 'noun', 'Usage Status' => 'New', 'Industry' => 'Professional careers', 'Product Category' => 'Sales', 'Creation User' => 'Jeffed', 'Creation Date' => '2011/1/20', 'Source Lang' => '1180', )), 's_namespace_text' => 'EN', 's_namespace_text_full' => 'English (EN)', 's_title' => 'features_and_benefits_selling', ))

English (EN)features and benefits selling

Selling style in which a salesperson systematically relates each feature of a product being presented to a particular benefit which the feature will deliver to the buyer.

Spanish, Latin American (XL)venta de características y beneficios

Es un estilo de ventas en que el vendedor describe sistemáticamente cada una de las características del producto que muestra respecto de un beneficio particular que le dará al comprador.

Professional careers; Sales
stdClass::__set_state(array( 'id' => '8932288', 'url' => 'XL/financial_risk_₂', 'image' => '', 'title' => 'riesgo financiero', 'tags' => array ( 0 => 'riesgo financiero', 1 => 'Professional careers', 2 => 'Sales', 3 => '', ), 'term' => 'riesgo financiero', 'source_id' => 628508, 'type' => 'term', 'namespace' => 1970, 'nstext' => 'XL', 'industry' => array ( 0 => 'Professional careers', ), 'category' => array ( 0 => 'Sales', ), 'lastedit' => '20150126222424', 'part_of_speech' => 'noun', 'creation_user' => 'ccrosbyc', 'special_term' => '', 'definition' => 'Preocupación en la mente del comprador acerca del costo del producto que quiere adquirir: le parece muy caro o incluso un gasto innecesario.', 'usage_comment' => '', 'glossary' => '', 'width' => 0, 'height' => 0, '_version_' => 1503637260712542208, 'nstext_full' => 'Spanish, Latin American (XL)', 's_attr' => stdClass::__set_state(array( 'Term' => 'financial risk', 'Definition' => 'Concern in the buyer\'s mind that the product being considered for purchase is too expensive, or will be a waste of money.', 'Domain' => 'Documentation', 'Industry' => 'Professional careers', 'Part of Speech' => 'noun', 'Product Category' => 'Sales', 'Usage Status' => 'New', 'Creation User' => 'Jeffed', 'Creation Date' => '2011/1/21', 'Source Lang' => '1180', )), 's_namespace_text' => 'EN', 's_namespace_text_full' => 'English (EN)', 's_title' => 'financial_risk_₂', ))

English (EN)financial risk

Concern in the buyer's mind that the product being considered for purchase is too expensive, or will be a waste of money.

Spanish, Latin American (XL)riesgo financiero

Preocupación en la mente del comprador acerca del costo del producto que quiere adquirir: le parece muy caro o incluso un gasto innecesario.

Professional careers; Sales
stdClass::__set_state(array( 'id' => '8932139', 'url' => 'XL/liquidity_₁₀', 'image' => '', 'title' => 'liquidez', 'tags' => array ( 0 => 'liquidez', 1 => 'Professional careers', 2 => 'Sales', 3 => '', ), 'term' => 'liquidez', 'source_id' => 628484, 'type' => 'term', 'namespace' => 1970, 'nstext' => 'XL', 'industry' => array ( 0 => 'Professional careers', ), 'category' => array ( 0 => 'Sales', ), 'lastedit' => '20150126221008', 'part_of_speech' => 'noun', 'creation_user' => 'ccrosbyc', 'special_term' => '', 'definition' => 'Activos corrientes, excepto el inventario y los productos en proceso, a los cuales una empresa ya puede acceder. La liquidez representa la capacidad que tiene una compañía de cancelar sus deudas a corto plazo.', 'usage_comment' => '', 'glossary' => '', 'width' => 0, 'height' => 0, '_version_' => 1503637260197691394, 'nstext_full' => 'Spanish, Latin American (XL)', 's_attr' => stdClass::__set_state(array( 'Term' => 'liquidity', 'Definition' => 'Current assets, other than inventory and work in progress, to which a firm has ready access, liquidity represents a company\'s ability to meet its immediate liabilities.', 'Domain' => 'Documentation', 'Industry' => 'Professional careers', 'Part of Speech' => 'noun', 'Product Category' => 'Sales', 'Usage Status' => 'New', 'Creation User' => 'Jeffed', 'Creation Date' => '2011/1/21', 'Source Lang' => '1180', )), 's_namespace_text' => 'EN', 's_namespace_text_full' => 'English (EN)', 's_title' => 'liquidity_₁₀', ))

English (EN)liquidity

Current assets, other than inventory and work in progress, to which a firm has ready access, liquidity represents a company's ability to meet its immediate liabilities.

Spanish, Latin American (XL)liquidez

Activos corrientes, excepto el inventario y los productos en proceso, a los cuales una empresa ya puede acceder. La liquidez representa la capacidad que tiene una compañía de cancelar sus deudas a corto plazo.

Professional careers; Sales
stdClass::__set_state(array( 'id' => '8931647', 'url' => 'XL/absolute_cost_advantage', 'image' => '', 'title' => 'ventaja de costo absoluto', 'tags' => array ( 0 => 'ventaja de costo absoluto', 1 => 'Professional careers', 2 => 'Sales', 3 => '', ), 'term' => 'ventaja de costo absoluto', 'source_id' => 620918, 'type' => 'term', 'namespace' => 1970, 'nstext' => 'XL', 'industry' => array ( 0 => 'Professional careers', ), 'category' => array ( 0 => 'Sales', ), 'lastedit' => '20150126212302', 'part_of_speech' => 'noun', 'creation_user' => 'ccrosbyc', 'special_term' => '', 'definition' => 'Es la ventaja de costo que una compañía tiene sobre otra, ya sea porque cuenta con una fuente más barata de materias primas, tiene el control del conocimiento sobre patentes, menor costo de fabricación o de costos de ensamblaje, o un beneficio similar.', 'usage_comment' => '', 'glossary' => '', 'width' => 0, 'height' => 0, '_version_' => 1503637258329128964, 'nstext_full' => 'Spanish, Latin American (XL)', 's_attr' => stdClass::__set_state(array( 'Term' => 'absolute cost advantage', 'Definition' => 'The cost advantage one company has over another by having a cheaper source of raw materials, control of superior knowledge through patents, cheaper manufacturing or assembly costs, or similar benefit.', 'Part of Speech' => 'noun', 'Usage Status' => 'New', 'Industry' => 'Professional careers', 'Product Category' => 'Sales', 'Creation User' => 'Jeffed', 'Creation Date' => '2011/1/20', 'Source Lang' => '1180', )), 's_namespace_text' => 'EN', 's_namespace_text_full' => 'English (EN)', 's_title' => 'absolute_cost_advantage', ))

English (EN)absolute cost advantage

The cost advantage one company has over another by having a cheaper source of raw materials, control of superior knowledge through patents, cheaper manufacturing or assembly costs, or similar benefit.

Spanish, Latin American (XL)ventaja de costo absoluto

Es la ventaja de costo que una compañía tiene sobre otra, ya sea porque cuenta con una fuente más barata de materias primas, tiene el control del conocimiento sobre patentes, menor costo de fabricación o de costos de ensamblaje, o un beneficio similar.

Professional careers; Sales
stdClass::__set_state(array( 'id' => '8931080', 'url' => 'XL/early_adopters', 'image' => '', 'title' => 'usuarios de vanguardia', 'tags' => array ( 0 => 'usuarios de vanguardia', 1 => 'Business services', 2 => 'Marketing', 3 => '', ), 'term' => 'usuarios de vanguardia', 'source_id' => 57194, 'type' => 'term', 'namespace' => 1970, 'nstext' => 'XL', 'industry' => array ( 0 => 'Business services', ), 'category' => array ( 0 => 'Marketing', ), 'lastedit' => '20150126202809', 'part_of_speech' => 'noun', 'creation_user' => 'ccrosbyc', 'special_term' => '', 'definition' => 'Son las personas que adoptan un producto después que los innovadores.', 'usage_comment' => '', 'glossary' => '', 'width' => 0, 'height' => 0, '_version_' => 1503637256353611780, 'nstext_full' => 'Spanish, Latin American (XL)', 's_attr' => stdClass::__set_state(array( 'Term' => 'early adopters', 'Definition' => 'People who adopt a product second, after the innovator.', 'Domain' => 'Documentation', 'Industry' => 'Business services', 'Part of Speech' => 'noun', 'Product Category' => 'Marketing', 'Usage Status' => 'New', 'Revision User' => 'Acrovo', 'Revision Date' => '2010/6/18', 'Creation User' => 'Acrovo', 'Creation Date' => '2010/6/18', 'Source Lang' => '1180', )), 's_namespace_text' => 'EN', 's_namespace_text_full' => 'English (EN)', 's_title' => 'early_adopters', ))

English (EN)early adopters

People who adopt a product second, after the innovator.

Spanish, Latin American (XL)usuarios de vanguardia

Son las personas que adoptan un producto después que los innovadores.

Business services; Marketing
stdClass::__set_state(array( 'id' => '8932283', 'url' => 'XL/inertia_buying', 'image' => '', 'title' => 'compra por inercia', 'tags' => array ( 0 => 'compra por inercia', 1 => 'Professional careers', 2 => 'Sales', 3 => '', ), 'term' => 'compra por inercia', 'source_id' => 628504, 'type' => 'term', 'namespace' => 1970, 'nstext' => 'XL', 'industry' => array ( 0 => 'Professional careers', ), 'category' => array ( 0 => 'Sales', ), 'lastedit' => '20150126222413', 'part_of_speech' => 'noun', 'creation_user' => 'ccrosbyc', 'special_term' => '', 'definition' => 'Se trata de la compra de artículos sin importancia. Este tipo de compra ocurre con frecuencia y el comprador escoge siempre la misma marca sin tomar en cuenta otras.', 'usage_comment' => '', 'glossary' => '', 'width' => 0, 'height' => 0, '_version_' => 1503637260711493632, 'nstext_full' => 'Spanish, Latin American (XL)', 's_attr' => stdClass::__set_state(array( 'Term' => 'inertia buying', 'Definition' => 'Consumer buying, of unimportant items, which is done frequently and in which the buyer chooses the same brand over and over again without consideration of other brands.', 'Domain' => 'Documentation', 'Industry' => 'Professional careers', 'Part of Speech' => 'noun', 'Product Category' => 'Sales', 'Usage Status' => 'New', 'Creation User' => 'Jeffed', 'Creation Date' => '2011/1/21', 'Source Lang' => '1180', )), 's_namespace_text' => 'EN', 's_namespace_text_full' => 'English (EN)', 's_title' => 'inertia_buying', ))

English (EN)inertia buying

Consumer buying, of unimportant items, which is done frequently and in which the buyer chooses the same brand over and over again without consideration of other brands.

Spanish, Latin American (XL)compra por inercia

Se trata de la compra de artículos sin importancia. Este tipo de compra ocurre con frecuencia y el comprador escoge siempre la misma marca sin tomar en cuenta otras.

Professional careers; Sales