(object) array( 'id' => '8932136', 'url' => 'XL/dead_on_arrival_(DOA)', 'image' => '', 'title' => 'producto inutilizable', 'tags' => array ( 0 => 'producto inutilizable', 1 => 'Professional careers', 2 => 'Sales', 3 => '', ), 'term' => 'producto inutilizable', 'source_id' => 628479, 'type' => 'term', 'namespace' => 1970, 'nstext' => 'XL', 'industry' => array ( 0 => 'Professional careers', ), 'category' => array ( 0 => 'Sales', ), 'lastedit' => '20150126221004', 'part_of_speech' => 'noun', 'creation_user' => 'ccrosbyc', 'special_term' => '', 'definition' => 'Cuando el cliente recibe un producto que no funciona.', 'usage_comment' => '', 'glossary' => '', 'width' => 0, 'height' => 0, '_version_' => 1503637260196642821, 'nstext_full' => 'Spanish, Latin American (XL)', 's_attr' => (object) array( 'Term' => 'dead on arrival (DOA)', 'Definition' => 'A product received by a client that does not function.', 'Domain' => 'Documentation', 'Industry' => 'Professional careers', 'Part of Speech' => 'noun', 'Product Category' => 'Sales', 'Usage Status' => 'New', 'Creation User' => 'Jeffed', 'Creation Date' => '2011/1/21', 'Source Lang' => '1180', ), 's_namespace_text' => 'EN', 's_namespace_text_full' => 'English (EN)', 's_title' => 'dead_on_arrival_(DOA)', )

(object) array( 'id' => '8931082', 'url' => 'XL/early_majority', 'image' => '', 'title' => 'mayoría temprana', 'tags' => array ( 0 => 'mayoría temprana', 1 => 'Business services', 2 => 'Marketing', 3 => '', ), 'term' => 'mayoría temprana', 'source_id' => 57203, 'type' => 'term', 'namespace' => 1970, 'nstext' => 'XL', 'industry' => array ( 0 => 'Business services', ), 'category' => array ( 0 => 'Marketing', ), 'lastedit' => '20150126202813', 'part_of_speech' => 'noun', 'creation_user' => 'ccrosbyc', 'special_term' => '', 'definition' => 'Son las personas que adoptan un producto antes que el consumidor promedio, pero después que los innovadores y los usuarios de vanguardia.', 'usage_comment' => '', 'glossary' => '', 'width' => 0, 'height' => 0, '_version_' => 1503637256354660353, 'nstext_full' => 'Spanish, Latin American (XL)', 's_attr' => (object) array( 'Term' => 'early majority', 'Definition' => 'People who adopt a product before the average person, but after the innovators and early adopters.', 'Domain' => 'Documentation', 'Industry' => 'Business services', 'Part of Speech' => 'noun', 'Product Category' => 'Marketing', 'Usage Status' => 'New', 'Revision User' => 'Acrovo', 'Revision Date' => '2010/6/18', 'Creation User' => 'Acrovo', 'Creation Date' => '2010/6/18', 'Source Lang' => '1180', ), 's_namespace_text' => 'EN', 's_namespace_text_full' => 'English (EN)', 's_title' => 'early_majority', )

(object) array( 'id' => '8931148', 'url' => 'XL/missionary_zeal', 'image' => '', 'title' => 'fervor misionero', 'tags' => array ( 0 => 'fervor misionero', 1 => 'Motivational Terms', 2 => '', ), 'term' => 'fervor misionero', 'source_id' => 730715, 'type' => 'term', 'namespace' => 1970, 'nstext' => 'XL', 'industry' => array ( 0 => 'Motivational Terms', ), 'lastedit' => '20150126203401', 'part_of_speech' => 'noun', 'creation_user' => 'ccrosbyc', 'special_term' => '', 'definition' => 'El Cambridge Advanced Learner\'s Dictionary lo define como \'entusiasmo extremo\'.', 'usage_comment' => '', 'glossary' => '', 'width' => 0, 'height' => 0, '_version_' => 1503637256519286784, 'nstext_full' => 'Spanish, Latin American (XL)', 's_attr' => (object) array( 'Term' => 'missionary zeal', 'Definition' => 'The Cambridge Advanced Learner\'s Dictionary defines "missionary zeal" as "extreme enthusiasm".', 'Part of Speech' => 'noun', 'Usage Status' => 'New', 'Industry' => 'Motivational Terms', 'Context' => 'He approached the job with missionary zeal.', 'Creation User' => 'climatepatrol', 'Creation Date' => '2011/2/12', 'Source Lang' => '1180', ), 's_namespace_text' => 'EN', 's_namespace_text_full' => 'English (EN)', 's_title' => 'missionary_zeal', )

(object) array( 'id' => '8931646', 'url' => 'XL/features_and_benefits_selling', 'image' => '', 'title' => 'venta de características y beneficios', 'tags' => array ( 0 => 'venta de características y beneficios', 1 => 'Professional careers', 2 => 'Sales', 3 => '', ), 'term' => 'venta de características y beneficios', 'source_id' => 620881, 'type' => 'term', 'namespace' => 1970, 'nstext' => 'XL', 'industry' => array ( 0 => 'Professional careers', ), 'category' => array ( 0 => 'Sales', ), 'lastedit' => '20150126212301', 'part_of_speech' => 'noun', 'creation_user' => 'ccrosbyc', 'special_term' => '', 'definition' => 'Es un estilo de ventas en que el vendedor describe sistemáticamente cada una de las características del producto que muestra respecto de un beneficio particular que le dará al comprador.', 'usage_comment' => '', 'glossary' => '', 'width' => 0, 'height' => 0, '_version_' => 1503637258329128963, 'nstext_full' => 'Spanish, Latin American (XL)', 's_attr' => (object) array( 'Term' => 'features and benefits selling', 'Definition' => 'Selling style in which a salesperson systematically relates each feature of a product being presented to a particular benefit which the feature will deliver to the buyer.', 'Part of Speech' => 'noun', 'Usage Status' => 'New', 'Industry' => 'Professional careers', 'Product Category' => 'Sales', 'Creation User' => 'Jeffed', 'Creation Date' => '2011/1/20', 'Source Lang' => '1180', ), 's_namespace_text' => 'EN', 's_namespace_text_full' => 'English (EN)', 's_title' => 'features_and_benefits_selling', )

(object) array( 'id' => '8942263', 'url' => 'XL/kopi_luwak', 'image' => 'kopi luwak.jpg;', 'title' => 'kopi luwak', 'tags' => array ( 0 => 'kopi luwak', 1 => 'Beverages', 2 => 'Coffee', 3 => '', ), 'term' => 'kopi luwak', 'source_id' => 609078, 'type' => 'term', 'namespace' => 1970, 'nstext' => 'XL', 'industry' => array ( 0 => 'Beverages', ), 'category' => array ( 0 => 'Coffee', ), 'lastedit' => '20150127140801', 'part_of_speech' => 'noun', 'creation_user' => 'ccrosbyc', 'special_term' => 'TIN', 'definition' => 'Es el café más caro del mundo. Se hace con granos parcialmente digeridos por la civeta de palmera, especie de la familia de los vivérridos y autóctona del Sur y Sureste de Asia. Reputado por su sabor aromático y dulce, la delicia de este café se atribuye a la cantidad de aminoácidos libres y a los péptidos cortos presentes en el estómago de la civeta.', 'usage_comment' => '', 'glossary' => '', 'width' => 277, 'height' => 281, '_version_' => 1503637303947427840, 'nstext_full' => 'Spanish, Latin American (XL)', 's_attr' => (object) array( 'Term' => 'kopi luwak', 'Definition' => 'The most expensive coffee in the world, kopi luwak is made from beans eaten, partly digested and defecated by the Asian Palm Civet, member of the Viverridae family and native to South and Southeast Asia. Celebrated for its unbitter and aromatic flavor, the delicious taste of the coffee is attributed to the amount of free amino acids and short peptides, caused by the enzymes in the stomach of the civet.', 'Part of Speech' => 'noun', 'Usage Status' => 'New', 'Synonym' => 'cat_poop_coffee', 'Sample Image' => 'kopi luwak.jpg;', 'Industry' => 'Beverages', 'Product Category' => 'Coffee', 'See Also' => 'cat_poop_coffee; civet_coffee', 'Special Term' => 'TIN', 'Creation User' => 'Robert Derbyshire', 'Creation Date' => '2011/1/18', 'Source Lang' => '1180', ), 's_namespace_text' => 'EN', 's_namespace_text_full' => 'English (EN)', 's_title' => 'kopi_luwak', )

(object) array( 'id' => '8932135', 'url' => 'XL/marketing_database', 'image' => '', 'title' => 'base de datos de marketing', 'tags' => array ( 0 => 'base de datos de marketing', 1 => 'Professional careers', 2 => 'Sales', 3 => '', ), 'term' => 'base de datos de marketing', 'source_id' => 628478, 'type' => 'term', 'namespace' => 1970, 'nstext' => 'XL', 'industry' => array ( 0 => 'Professional careers', ), 'category' => array ( 0 => 'Sales', ), 'lastedit' => '20150126221001', 'part_of_speech' => 'noun', 'creation_user' => 'ccrosbyc', 'special_term' => '', 'definition' => 'Información que una empresa obtiene mediante la realización de proyectos de investigación de mercado o un sistema de información de marketing y la usa como un punto de apoyo para tomar decisiones.', 'usage_comment' => '', 'glossary' => '', 'width' => 0, 'height' => 0, '_version_' => 1503637260196642820, 'nstext_full' => 'Spanish, Latin American (XL)', 's_attr' => (object) array( 'Term' => 'marketing database', 'Definition' => 'Data brought into an organisation through marketing research projects or a marketing information system and used as an aid to decision making.', 'Domain' => 'Documentation', 'Industry' => 'Professional careers', 'Part of Speech' => 'noun', 'Product Category' => 'Sales', 'Usage Status' => 'New', 'Creation User' => 'Jeffed', 'Creation Date' => '2011/1/21', 'Source Lang' => '1180', ), 's_namespace_text' => 'EN', 's_namespace_text_full' => 'English (EN)', 's_title' => 'marketing_database', )

(object) array( 'id' => '8931079', 'url' => 'XL/skimming_price', 'image' => '', 'title' => 'precio diferenciado', 'tags' => array ( 0 => 'precio diferenciado', 1 => 'Business services', 2 => 'Marketing', 3 => '', ), 'term' => 'precio diferenciado', 'source_id' => 57175, 'type' => 'term', 'namespace' => 1970, 'nstext' => 'XL', 'industry' => array ( 0 => 'Business services', ), 'category' => array ( 0 => 'Marketing', ), 'lastedit' => '20150126202805', 'part_of_speech' => 'noun', 'creation_user' => 'ccrosbyc', 'special_term' => '', 'definition' => 'Una estrategia de definición de precios que permite vender un producto al mayor precio que el consumidor esté dispuesto a pagar. El producto se vende al mayor precio y, luego, disminuye para capturar a todos aquellos que no estaban dispuestos a pagar el precio anterior.', 'usage_comment' => '', 'glossary' => '', 'width' => 0, 'height' => 0, '_version_' => 1503637256353611779, 'nstext_full' => 'Spanish, Latin American (XL)', 's_attr' => (object) array( 'Term' => 'skimming price', 'Definition' => 'A strategy of pricing, it allows for a product to be sold at the highest price a consumer is willing to pay. The product is released at its highest price and then slowly lowered to capture all those unwilling to pay for the previous price.', 'Domain' => 'Documentation', 'Industry' => 'Business services', 'Part of Speech' => 'noun', 'Product Category' => 'Marketing', 'Usage Status' => 'New', 'Revision User' => 'Acrovo', 'Revision Date' => '2010/6/18', 'Creation User' => 'Acrovo', 'Creation Date' => '2010/6/18', 'Source Lang' => '1180', ), 's_namespace_text' => 'EN', 's_namespace_text_full' => 'English (EN)', 's_title' => 'skimming_price', )

(object) array( 'id' => '8942052', 'url' => 'XL/Assam', 'image' => '', 'title' => 'Assam', 'tags' => array ( 0 => 'Assam', 1 => 'Beverages', 2 => 'Tea', 3 => '', ), 'term' => 'Assam', 'source_id' => 519671, 'type' => 'term', 'namespace' => 1970, 'nstext' => 'XL', 'industry' => array ( 0 => 'Beverages', ), 'category' => array ( 0 => 'Tea', ), 'lastedit' => '20150127134602', 'part_of_speech' => 'noun', 'creation_user' => 'ccrosbyc', 'special_term' => '', 'definition' => 'Una región en India conocida por producir té de gran calidad y que se caracteriza por su sabor suave, redondo y con esencia de malta.', 'usage_comment' => '', 'glossary' => '', 'width' => 0, 'height' => 0, '_version_' => 1503637303202938881, 'nstext_full' => 'Spanish, Latin American (XL)', 's_attr' => (object) array( 'Term' => 'Assam', 'Definition' => 'A major tea growing region in India, known for its robust, high quality teas characterised by their smooth round, malty flavour.', 'Part of Speech' => 'noun', 'Domain' => 'Documentation', 'Usage Status' => 'New', 'Industry' => 'Beverages', 'Product Category' => 'Tea', 'Creation User' => 'Zhl160', 'Creation Date' => '2010/12/29', 'Source Lang' => '1180', ), 's_namespace_text' => 'EN', 's_namespace_text_full' => 'English (EN)', 's_title' => 'Assam', )

(object) array( 'id' => '8932140', 'url' => 'XL/order_generation_costs', 'image' => '', 'title' => 'costos de generación de pedidos', 'tags' => array ( 0 => 'costos de generación de pedidos', 1 => 'Professional careers', 2 => 'Sales', 3 => '', ), 'term' => 'costos de generación de pedidos', 'source_id' => 628487, 'type' => 'term', 'namespace' => 1970, 'nstext' => 'XL', 'industry' => array ( 0 => 'Professional careers', ), 'category' => array ( 0 => 'Sales', ), 'lastedit' => '20150126221010', 'part_of_speech' => 'noun', 'creation_user' => 'ccrosbyc', 'special_term' => '', 'definition' => 'Son los costos en los que se incurre para obtener pedidos: publicidad, ventas personales y promoción de ventas.', 'usage_comment' => '', 'glossary' => '', 'width' => 0, 'height' => 0, '_version_' => 1503637260197691395, 'nstext_full' => 'Spanish, Latin American (XL)', 's_attr' => (object) array( 'Term' => 'order generation costs', 'Definition' => 'Costs associated with obtaining orders - advertising, personal selling and sales promotion.', 'Domain' => 'Documentation', 'Industry' => 'Professional careers', 'Part of Speech' => 'noun', 'Product Category' => 'Sales', 'Usage Status' => 'New', 'Creation User' => 'Jeffed', 'Creation Date' => '2011/1/21', 'Source Lang' => '1180', ), 's_namespace_text' => 'EN', 's_namespace_text_full' => 'English (EN)', 's_title' => 'order_generation_costs', )

(object) array( 'id' => '8932288', 'url' => 'XL/financial_risk_₂', 'image' => '', 'title' => 'riesgo financiero', 'tags' => array ( 0 => 'riesgo financiero', 1 => 'Professional careers', 2 => 'Sales', 3 => '', ), 'term' => 'riesgo financiero', 'source_id' => 628508, 'type' => 'term', 'namespace' => 1970, 'nstext' => 'XL', 'industry' => array ( 0 => 'Professional careers', ), 'category' => array ( 0 => 'Sales', ), 'lastedit' => '20150126222424', 'part_of_speech' => 'noun', 'creation_user' => 'ccrosbyc', 'special_term' => '', 'definition' => 'Preocupación en la mente del comprador acerca del costo del producto que quiere adquirir: le parece muy caro o incluso un gasto innecesario.', 'usage_comment' => '', 'glossary' => '', 'width' => 0, 'height' => 0, '_version_' => 1503637260712542208, 'nstext_full' => 'Spanish, Latin American (XL)', 's_attr' => (object) array( 'Term' => 'financial risk', 'Definition' => 'Concern in the buyer\'s mind that the product being considered for purchase is too expensive, or will be a waste of money.', 'Domain' => 'Documentation', 'Industry' => 'Professional careers', 'Part of Speech' => 'noun', 'Product Category' => 'Sales', 'Usage Status' => 'New', 'Creation User' => 'Jeffed', 'Creation Date' => '2011/1/21', 'Source Lang' => '1180', ), 's_namespace_text' => 'EN', 's_namespace_text_full' => 'English (EN)', 's_title' => 'financial_risk_₂', )