(object) array(
'id' => '1534124',
'url' => 'ID/brand_positioning',
'image' => '',
'title' => 'positioning merek',
'tags' =>
array (
0 => 'positioning merek',
1 => 'Communication',
2 => 'Corporate communications',
3 => '',
),
'term' => 'positioning merek',
'source_id' => 1426866,
'type' => 'term',
'namespace' => 1364,
'nstext' => 'ID',
'industry' =>
array (
0 => 'Communication',
),
'category' =>
array (
0 => 'Corporate communications',
),
'lastedit' => '20110819185521',
'part_of_speech' => 'noun',
'creation_user' => 'tariekertodikromo',
'special_term' => '',
'definition' => 'Brand positioning adalah bagaimana sebuah perusahaan memutuskan untuk mengkomunikasikan merek mereka untuk audiens target mereka, biasanya dengan atribut menjelaskan, nilai-nilai, dan daya tarik merek kepada konsumen.',
'usage_comment' => '',
'glossary' => '',
'width' => 0,
'height' => 0,
'_version_' => 1503604309789507586,
'nstext_full' => 'Indonesian (ID)',
's_attr' =>
(object) array(
'Term' => 'brand positioning',
'Definition' => 'Brand positioning is how a company decides to communicate their brand to their target audience, usually by describing attributes, values, and appeal of brand to consumers.',
'Part of Speech' => 'noun',
'Usage Status' => 'New',
'Industry' => 'Communication',
'Product Category' => 'Corporate communications',
'Creation User' => 'dtnottingham',
'Creation Date' => '2011/6/14',
'Source Lang' => '1180',
),
's_namespace_text' => 'EN',
's_namespace_text_full' => 'English (EN)',
's_title' => 'brand_positioning',
)
brand positioning
Brand positioning is how a company decides to communicate their brand to their target audience, usually by describing attributes, values, and appeal of brand to consumers.
positioning merek
Brand positioning adalah bagaimana sebuah perusahaan memutuskan untuk mengkomunikasikan merek mereka untuk audiens target mereka, biasanya dengan atribut menjelaskan, nilai-nilai, dan daya tarik merek kepada konsumen.
Communication; Corporate communications
(object) array(
'id' => '1534114',
'url' => 'ID/accommodative_strategy',
'image' => '',
'title' => 'strategi akomodatif',
'tags' =>
array (
0 => 'strategi akomodatif',
1 => 'Communication',
2 => 'Corporate communications',
3 => '',
),
'term' => 'strategi akomodatif',
'source_id' => 1426748,
'type' => 'term',
'namespace' => 1364,
'nstext' => 'ID',
'industry' =>
array (
0 => 'Communication',
),
'category' =>
array (
0 => 'Corporate communications',
),
'lastedit' => '20110819185510',
'part_of_speech' => 'noun',
'creation_user' => 'tariekertodikromo',
'special_term' => '',
'definition' => 'Ketika sebuah perusahaan atau organisasi mengklaim bertanggung jawab atas krisis dan bekerja untuk menciptakan strategi pencegahan untuk menghindari krisis terjadi lagi.',
'usage_comment' => '',
'glossary' => '',
'width' => 0,
'height' => 0,
'_version_' => 1503604309787410435,
'nstext_full' => 'Indonesian (ID)',
's_attr' =>
(object) array(
'Term' => 'accommodative strategy',
'Definition' => 'When a company or organization claims responsibility for a crisis and works to create prevention strategies to avoid having the crisis happen again.',
'Part of Speech' => 'noun',
'Usage Status' => 'New',
'Industry' => 'Communication',
'Product Category' => 'Corporate communications',
'Creation User' => 'dtnottingham',
'Creation Date' => '2011/6/14',
'Source Lang' => '1180',
),
's_namespace_text' => 'EN',
's_namespace_text_full' => 'English (EN)',
's_title' => 'accommodative_strategy',
)
accommodative strategy
When a company or organization claims responsibility for a crisis and works to create prevention strategies to avoid having the crisis happen again.
strategi akomodatif
Ketika sebuah perusahaan atau organisasi mengklaim bertanggung jawab atas krisis dan bekerja untuk menciptakan strategi pencegahan untuk menghindari krisis terjadi lagi.
Communication; Corporate communications
(object) array(
'id' => '1534127',
'url' => 'ID/communication_facilitator',
'image' => '',
'title' => 'fasilitator komunikasi',
'tags' =>
array (
0 => 'fasilitator komunikasi',
1 => 'Communication',
2 => 'Corporate communications',
3 => '',
),
'term' => 'fasilitator komunikasi',
'source_id' => 1426923,
'type' => 'term',
'namespace' => 1364,
'nstext' => 'ID',
'industry' =>
array (
0 => 'Communication',
),
'category' =>
array (
0 => 'Corporate communications',
),
'lastedit' => '20110819185525',
'part_of_speech' => 'noun',
'creation_user' => 'tariekertodikromo',
'special_term' => '',
'definition' => 'Seorang fasilitator komunikasi adalah ketika praktisi memainkan peran penghubung, interpreter, broker informasi dan mediator antara organisasi dan stakeholder.',
'usage_comment' => '',
'glossary' => '',
'width' => 0,
'height' => 0,
'_version_' => 1503604309789507589,
'nstext_full' => 'Indonesian (ID)',
's_attr' =>
(object) array(
'Term' => 'communication facilitator',
'Definition' => 'A communication facilitator is when practitioners play the role of liaisons, interpreters, information brokers and mediators between the organization and its stakeholders.',
'Part of Speech' => 'noun',
'Usage Status' => 'New',
'Industry' => 'Communication',
'Product Category' => 'Corporate communications',
'Creation User' => 'dtnottingham',
'Creation Date' => '2011/6/14',
'Source Lang' => '1180',
),
's_namespace_text' => 'EN',
's_namespace_text_full' => 'English (EN)',
's_title' => 'communication_facilitator',
)
communication facilitator
A communication facilitator is when practitioners play the role of liaisons, interpreters, information brokers and mediators between the organization and its stakeholders.
fasilitator komunikasi
Seorang fasilitator komunikasi adalah ketika praktisi memainkan peran penghubung, interpreter, broker informasi dan mediator antara organisasi dan stakeholder.
Communication; Corporate communications
(object) array(
'id' => '1534117',
'url' => 'ID/advertising_media',
'image' => '',
'title' => 'media periklanan',
'tags' =>
array (
0 => 'media periklanan',
1 => 'Communication',
2 => 'Corporate communications',
3 => '',
),
'term' => 'media periklanan',
'source_id' => 1426831,
'type' => 'term',
'namespace' => 1364,
'nstext' => 'ID',
'industry' =>
array (
0 => 'Communication',
),
'category' =>
array (
0 => 'Corporate communications',
),
'lastedit' => '20110819185513',
'part_of_speech' => 'noun',
'creation_user' => 'tariekertodikromo',
'special_term' => '',
'definition' => 'Saluran komunikasi yang dibayar untuk; jenis yang paling populat adalah surat kabar (cetak) dan televisi.',
'usage_comment' => '',
'glossary' => '',
'width' => 0,
'height' => 0,
'_version_' => 1503604309788459009,
'nstext_full' => 'Indonesian (ID)',
's_attr' =>
(object) array(
'Term' => 'advertising media',
'Definition' => 'Communication channels that are paid for; the most populat types are newspaper (print) and television.',
'Part of Speech' => 'noun',
'Usage Status' => 'New',
'Industry' => 'Communication',
'Product Category' => 'Corporate communications',
'Creation User' => 'dtnottingham',
'Creation Date' => '2011/6/14',
'Source Lang' => '1180',
),
's_namespace_text' => 'EN',
's_namespace_text_full' => 'English (EN)',
's_title' => 'advertising_media',
)
advertising media
Communication channels that are paid for; the most populat types are newspaper (print) and television.
media periklanan
Saluran komunikasi yang dibayar untuk; jenis yang paling populat adalah surat kabar (cetak) dan televisi.
Communication; Corporate communications
(object) array(
'id' => '1534126',
'url' => 'ID/buffering_₁',
'image' => '',
'title' => 'penyangga',
'tags' =>
array (
0 => 'penyangga',
1 => 'Communication',
2 => 'Corporate communications',
3 => '',
),
'term' => 'penyangga',
'source_id' => 1426906,
'type' => 'term',
'namespace' => 1364,
'nstext' => 'ID',
'industry' =>
array (
0 => 'Communication',
),
'category' =>
array (
0 => 'Corporate communications',
),
'lastedit' => '20110819185523',
'part_of_speech' => 'noun',
'creation_user' => 'tariekertodikromo',
'special_term' => '',
'definition' => 'Buffer adalah ketika organisasi mengabaikan klaim dan / atau kepentingan dari stakeholder atau mencoba untuk menghentikan para pemangku kepentingan dari yang terlibat dalam operasi internal.',
'usage_comment' => '',
'glossary' => '',
'width' => 0,
'height' => 0,
'_version_' => 1503604309789507588,
'nstext_full' => 'Indonesian (ID)',
's_attr' =>
(object) array(
'Term' => 'buffering',
'Definition' => 'Buffering is when organizations ignore claims and/or interest from their stakeholders or try to stop stakeholders from being involved in internal operations.',
'Part of Speech' => 'noun',
'Usage Status' => 'New',
'Industry' => 'Communication',
'Product Category' => 'Corporate communications',
'Creation User' => 'dtnottingham',
'Creation Date' => '2011/6/14',
'Source Lang' => '1180',
),
's_namespace_text' => 'EN',
's_namespace_text_full' => 'English (EN)',
's_title' => 'buffering_₁',
)
buffering
Buffering is when organizations ignore claims and/or interest from their stakeholders or try to stop stakeholders from being involved in internal operations.
penyangga
Buffer adalah ketika organisasi mengabaikan klaim dan / atau kepentingan dari stakeholder atau mencoba untuk menghentikan para pemangku kepentingan dari yang terlibat dalam operasi internal.
Communication; Corporate communications
(object) array(
'id' => '1534116',
'url' => 'ID/account_management',
'image' => '',
'title' => 'manajemen akun',
'tags' =>
array (
0 => 'manajemen akun',
1 => 'Communication',
2 => 'Corporate communications',
3 => '',
),
'term' => 'manajemen akun',
'source_id' => 1426751,
'type' => 'term',
'namespace' => 1364,
'nstext' => 'ID',
'industry' =>
array (
0 => 'Communication',
),
'category' =>
array (
0 => 'Corporate communications',
),
'lastedit' => '20110819185512',
'part_of_speech' => 'noun',
'creation_user' => 'tariekertodikromo',
'special_term' => '',
'definition' => 'Proses pengelolaan kebutuhan klien atau perusahaan, biasanya diambil oleh seorang ahli komunikasi / perwakilan, agen pemasaran atau pemasok.',
'usage_comment' => '',
'glossary' => '',
'width' => 0,
'height' => 0,
'_version_' => 1503604309788459008,
'nstext_full' => 'Indonesian (ID)',
's_attr' =>
(object) array(
'Term' => 'account management',
'Definition' => 'The process of managing the needs of a client or company, usually taken on by a communications expert/representative, marketing agency or supplier.',
'Part of Speech' => 'noun',
'Usage Status' => 'New',
'Industry' => 'Communication',
'Product Category' => 'Corporate communications',
'Creation User' => 'dtnottingham',
'Creation Date' => '2011/6/14',
'Source Lang' => '1180',
),
's_namespace_text' => 'EN',
's_namespace_text_full' => 'English (EN)',
's_title' => 'account_management',
)
account management
The process of managing the needs of a client or company, usually taken on by a communications expert/representative, marketing agency or supplier.
manajemen akun
Proses pengelolaan kebutuhan klien atau perusahaan, biasanya diambil oleh seorang ahli komunikasi / perwakilan, agen pemasaran atau pemasok.
Communication; Corporate communications
(object) array(
'id' => '1534119',
'url' => 'ID/anti-corporate_activism',
'image' => '',
'title' => 'aktivisme anti-korporasi',
'tags' =>
array (
0 => 'aktivisme anti-korporasi',
1 => 'Communication',
2 => 'Corporate communications',
3 => '',
),
'term' => 'aktivisme anti-korporasi',
'source_id' => 1426865,
'type' => 'term',
'namespace' => 1364,
'nstext' => 'ID',
'industry' =>
array (
0 => 'Communication',
),
'category' =>
array (
0 => 'Corporate communications',
),
'lastedit' => '20110819185516',
'part_of_speech' => 'noun',
'creation_user' => 'tariekertodikromo',
'special_term' => '',
'definition' => 'Politik aktivisme yang target organisasi tertentu, industri atau isu-isu umum yang berkaitan dengan perusahaan dan / atau kapitalisme.',
'usage_comment' => '',
'glossary' => '',
'width' => 0,
'height' => 0,
'_version_' => 1503604309788459011,
'nstext_full' => 'Indonesian (ID)',
's_attr' =>
(object) array(
'Term' => 'anti-corporate activism',
'Definition' => 'Political activism that targets specific organizations, industries or general issues related to corporations and/or capitalism.',
'Part of Speech' => 'noun',
'Usage Status' => 'New',
'Industry' => 'Communication',
'Product Category' => 'Corporate communications',
'Creation User' => 'dtnottingham',
'Creation Date' => '2011/6/14',
'Source Lang' => '1180',
),
's_namespace_text' => 'EN',
's_namespace_text_full' => 'English (EN)',
's_title' => 'anti-corporate_activism',
)
anti-corporate activism
Political activism that targets specific organizations, industries or general issues related to corporations and/or capitalism.
aktivisme anti-korporasi
Politik aktivisme yang target organisasi tertentu, industri atau isu-isu umum yang berkaitan dengan perusahaan dan / atau kapitalisme.
Communication; Corporate communications
(object) array(
'id' => '1534118',
'url' => 'ID/additive_change',
'image' => '',
'title' => 'perubahan aditif',
'tags' =>
array (
0 => 'perubahan aditif',
1 => 'Communication',
2 => 'Corporate communications',
3 => '',
),
'term' => 'perubahan aditif',
'source_id' => 1426849,
'type' => 'term',
'namespace' => 1364,
'nstext' => 'ID',
'industry' =>
array (
0 => 'Communication',
),
'category' =>
array (
0 => 'Corporate communications',
),
'lastedit' => '20110819185514',
'part_of_speech' => 'noun',
'creation_user' => 'tariekertodikromo',
'special_term' => '',
'definition' => 'Perubahan yang dianggap penting dan tambahan yang ada perusahaan, rutinitas strategi dan prosedur.',
'usage_comment' => '',
'glossary' => '',
'width' => 0,
'height' => 0,
'_version_' => 1503604309788459010,
'nstext_full' => 'Indonesian (ID)',
's_attr' =>
(object) array(
'Term' => 'additive change',
'Definition' => 'A change that is considered crucial and incremental to a company\'s existing strategies, routines and procedures.',
'Part of Speech' => 'noun',
'Usage Status' => 'New',
'Industry' => 'Communication',
'Product Category' => 'Corporate communications',
'Creation User' => 'dtnottingham',
'Creation Date' => '2011/6/14',
'Source Lang' => '1180',
),
's_namespace_text' => 'EN',
's_namespace_text_full' => 'English (EN)',
's_title' => 'additive_change',
)
additive change
A change that is considered crucial and incremental to a company's existing strategies, routines and procedures.
perubahan aditif
Perubahan yang dianggap penting dan tambahan yang ada perusahaan, rutinitas strategi dan prosedur.
Communication; Corporate communications
(object) array(
'id' => '1534130',
'url' => 'ID/crisis_communication_plan',
'image' => '',
'title' => 'rencana komunikasi krisis',
'tags' =>
array (
0 => 'rencana komunikasi krisis',
1 => 'Communication',
2 => 'Corporate communications',
3 => '',
),
'term' => 'rencana komunikasi krisis',
'source_id' => 1426951,
'type' => 'term',
'namespace' => 1364,
'nstext' => 'ID',
'industry' =>
array (
0 => 'Communication',
),
'category' =>
array (
0 => 'Corporate communications',
),
'lastedit' => '20110819185528',
'part_of_speech' => 'noun',
'creation_user' => 'tariekertodikromo',
'special_term' => '',
'definition' => 'Satu set pra-diprogram rencana aksi dan jalur komunikasi yang mempersiapkan organisasi untuk skenario krisis.',
'usage_comment' => '',
'glossary' => '',
'width' => 0,
'height' => 0,
'_version_' => 1503604309790556161,
'nstext_full' => 'Indonesian (ID)',
's_attr' =>
(object) array(
'Term' => 'crisis communication plan',
'Definition' => 'A set of pre-programmed action plans and lines of communication that prepares an organization for crisis scenarios.',
'Part of Speech' => 'noun',
'Usage Status' => 'New',
'Industry' => 'Communication',
'Product Category' => 'Corporate communications',
'Creation User' => 'dtnottingham',
'Creation Date' => '2011/6/14',
'Source Lang' => '1180',
),
's_namespace_text' => 'EN',
's_namespace_text_full' => 'English (EN)',
's_title' => 'crisis_communication_plan',
)
crisis communication plan
A set of pre-programmed action plans and lines of communication that prepares an organization for crisis scenarios.
rencana komunikasi krisis
Satu set pra-diprogram rencana aksi dan jalur komunikasi yang mempersiapkan organisasi untuk skenario krisis.
Communication; Corporate communications
(object) array(
'id' => '1534133',
'url' => 'ID/change_communication',
'image' => '',
'title' => 'komunikasi perubahan',
'tags' =>
array (
0 => 'komunikasi perubahan',
1 => 'Communication',
2 => 'Corporate communications',
3 => '',
),
'term' => 'komunikasi perubahan',
'source_id' => 1437522,
'type' => 'term',
'namespace' => 1364,
'nstext' => 'ID',
'industry' =>
array (
0 => 'Communication',
),
'category' =>
array (
0 => 'Corporate communications',
),
'lastedit' => '20110819185531',
'part_of_speech' => 'noun',
'creation_user' => 'tariekertodikromo',
'special_term' => '',
'definition' => 'Strategi komunikasi dalam mendukung perumusan dan implementasi dari suatu perubahan dalam suatu organisasi (misalnya restrukturisasi)',
'usage_comment' => '',
'glossary' => '',
'width' => 0,
'height' => 0,
'_version_' => 1503604309790556164,
'nstext_full' => 'Indonesian (ID)',
's_attr' =>
(object) array(
'Term' => 'change communication',
'Definition' => 'Communication strategies in support of the formulation and implementation of a change within an organization (e.g. restructuring)',
'Part of Speech' => 'noun',
'Usage Status' => 'New',
'Industry' => 'Communication',
'Product Category' => 'Corporate communications',
'Creation User' => 'dtnottingham',
'Creation Date' => '2011/6/15',
'Source Lang' => '1180',
),
's_namespace_text' => 'EN',
's_namespace_text_full' => 'English (EN)',
's_title' => 'change_communication',
)
change communication
Communication strategies in support of the formulation and implementation of a change within an organization (e.g. restructuring)
komunikasi perubahan
Strategi komunikasi dalam mendukung perumusan dan implementasi dari suatu perubahan dalam suatu organisasi (misalnya restrukturisasi)
Communication; Corporate communications